Abbie Lundberg, President of Lundberg Media

Episode Overview

Among other topics, Abbie discusses the following issues with Metis Strategy

• The “CIO’s Dilemma” of competing demands to be agile and innovative, while being responsible for cost cutting
• Cloud computing and how the concept of making businesses more agile is a great opportunity for IT
• How CIOs are increasingly focusing on the external customer, whether that be through business intelligence or directly customer facing applications
• The evolution of the role of the CIO in the years ahead
• The necessity to “get one’s house in order” in order to first develop credibility with business partners before earning the trust necessary for a seat at the strategy setting table
• The importance of not only CIOs, but all IT executives that interface with business partners to be able to communicate effectively

Abbie Lundberg’s Biography

Abbie is a business technology analyst, advisor and professional speaker with 21 years experience reporting and commenting on the use of technology in business. Many of our listeners will no doubt know Abbie from her time leading the award-winning CIO Magazine as Editor in Chief from 1995 through 2008. Under her stewardship, CIO became the publication of record for chief information officers and all executives interested in the use of information technology for business value and competitive advantage.

As President of Lundberg Media, Abbie helps chief information officers (CIOs) and their senior teams translate complex issues into clear messages to speed organizational buy in and delivery of results.

In addition to her work with IT leaders, Abbie provides businesses and non-profits with media and communications services including writing, editing, presentations, research, public speaking, online strategy development and group facilitation.

Abbie is a member of the American Society of Magazine Editors, American Business Media and the American Society of Business Publication Editors. Prior to joining CIO, Abbie worked as an editor for CBS Magazines and King Features Syndicate in New York. She has a bachelor of arts degree in English Literature from Trinity College.

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